One Call Technology Case Study
BEFORE MAYBERRY
One Call Technology came to Mayberry in a tough spot. They were locked in to a contract with an agency who provided nothing of value, while keeping their client in the dark.
One Call's website was merely a shell, and provided nothing for them in terms of new business. They were nowhere to be found in the search engines, and an office move had left they're web listings scattered and confusing.
WORKING WITH MAYBERRY
Mayberry designed and built a website focused on One Call's core service: business phone systems. Phone systems is their most profitable offering, but business phone systems sales and installation is a highly competitive space locally.
To help One Call achieve the results they were looking for, Mayberry optimized One Call's local search presence (Google Maps) and organic search listing results.
Mayberry created a wealth of blog content that served as buying guides and educational resources for customers and prospects. Strong landing pages were the cornerstones for attracting web traffic and "quick connect forms" on these pages helped convert prospects into leads.
Customer reviews are a key factor in generating sales for any local business, and One Call was no different. Testimonials featured prominently on their website, and 5 star Google reviews helped attract local shoppers.
RESULTS
OneCallTech.com went from completely off the map to the top of Googles first page, not just locally, but nationally for their top keywords. One Call Tech often outranked major competitors for these profitable keywords, like Staples, Vonage, and Cisco.
One Call has over a dozen Google reviews and none less than 5 stars.
Search traffic and total traffic increased ten fold, and the website is now the key source of new sales leads.